INNOCENTIVE: OPEN INNOVATION PLATFORMBillington, C; Jager, FIMD-6-0296 Description: InnoCentive spun off Eli Lilly the Pharmaceutical Giant in 2000. The aim of the company was to connect companies with R&D problems to a worldwide community of potential solvers who would be rewarded if they were able to solve one of the problems posted on the InnoCentive website. Learning objectives: managers usually have a traditional view of what R&D should look like. This case opens traditional mindsets to new opportunities in R&D with the discovery of new processes in the open innovation field and also the use of seeker-solver networks More information: http://www.ecch.com/casesearch/product_details.cfm?id=79266&rc=16&pg=2&tc=31&adv_search=1 Keywords: Innovation; Open-innovation; R&D; Procurement; Sourcing; Process; Pharmaceutical; Chemistry |