PlaceWare: Issues in Structuring a Xerox

Henry W. Chesbrough

Description: Xerox has established a process to spin out technologies it develops that do not fit with its current business needs. To structure these "spinouts," a number of issues arise on how to treat people and intellectual property. PlaceWare is the first technology to go through this process.

 learning objective: To analyze commercializing technology and corporate entrepreneurship.

subjects covered: spin-out process